Author Archives: sherlynv

My strategy for this course was to make up for my missed opportunity at a UIC College Typography course I took a year ago. I feel like I could have accomplished a lot more in that area had I gotten the chance. So, my strategy for this task was to design a fun, adaptable font.ContinueContinue reading “Phase 5: Reflective Essay”

Design Proposal Pitch Deck

Brand Notre Regard Deadline 22 May 2023 Vision Creating a community for fashion enthusiast to freely be themselves and explore new styles. Globalizing local brands to more people outside our country. Target Market Middle to high financial class. Mostly female from ages 17 to 25 living in Jakarta. Fashion lovers who are interested to findContinueContinue reading “Phase 3: Creative Brief”

Redemption Project Research I completed the assignment for my typography class that required me to design a typeface and apply it to various graphic elements. Previously, I created a typeface inspired by Korean Hip Hop and R&B. In which, in my opinion, was still lacking since it was not really consistent and the vectors couldContinueContinue reading “Phase 2: Research Essay”

Goal Awareness for local brands Helping people to gain their confidence Awareness of body size, everyone is perfect by who they are. Target Market 70% Women 30% Men Women and unisex clothing brand Ages 17-25 Those interested in fashion Typeface References Thin yet still can be seen Groovy and flowy Fabric inspired Mood Board Y2KContinueContinue reading “Phase 1: Visual Boards”

Background While having a long tradition, the graphic design profession is changing rapidly in response to society, the media and technology. Now, more than ever, graphic designers have alternative platforms to use, each with their own constraints. This major design project will provide students with an opportunity to engage in an extended study of the diversityContinueContinue reading “Graphic Design Major Design Project”